Analytics company Localytics said that of all the gadgets purchased across the Black Friday/Cyber Monday weekend, the iPad Air enjoyed by far the largest boost in sales.
Comparing activations with those for the previous weekend, 51 percent more iPad Airs were sold, with Apple also taking second and third places with the original iPad Mini and iPhone 5c. In all, Apple products took six of the top nine places.
Localytics analysed figures for over a million devices to reach its conclusions.
Apple has also overtaken Dell as the desktop PC brand most shoppers intend to buy according to data from Park Associates (via CNET). Apple already topped the list for laptops, tablets and routers.
