Apple this evening has shared another ad in its long-running Shot on iPhone campaign. This ad is unique from others in the series in that it features a narration from astronomer Carl Sagan, reading from his book “Pale Blue Dot.” Sagan’s narration is overlaid onto a variety of different videos, all of which were shot with an iPhone. The videos are set to a white background with the original videographer credited below....
Apple is slowly expanding the Look Around feature that was introduced last year with iOS 13. Previously available only in the United States, the company is now making Look Around available to some Japanese cities. Look Around, which is available within Apple Maps, works basically like Google’s Street View. Users can explore all the streets across the city through high-resolution 3D photographs, as well as zoom in on specific areas....
Apple today announced an expansion to the content offering of its video workout service Apple Fitness+. Beginning from Monday, Fitness+ adds kickboxing as a new workout type. Kickboxing workouts will be led by Fitness+ trainers Jamie-Ray Hartshorne and new team member Nez Dally. Apple announced a new season of Time to Walk guests, and a new category of meditation sessions – sleep. Kickboxing sessions will be available in ten, twenty, and thirty minute durations....
During his trip to Berkshire Hathaway’s annual shareholder’s meeting over the weekend, Tim Cook sat down for an interview with CNBC and shared some news about Apple’s recent acquisitions. Apple is notoriously quiet about its acquisitions, especially when it comes to smaller companies and startups. While Cook didn’t give anything anyway in relation to the types of companies Apple has recently acquired, he did share that it has purchased up to 25 in just the last six months....
[youtube=http://www.youtube.com/watch?v=mTUdxgPu5TI] Apple’s iAds division, currently overseen by Eddie Cue, will soon be run by a former Adobe executive Todd Teresi, according to an upcoming report by Bloomberg (via BI). Andy Miller, the previous head of the iAds division, left to a VC position in August. Apple snatched mobile advertising firm Quattro Wireless in early 2010 for $275 million, the company Miller cofounded in 2006. Teresi is a veteran of Quantcast, Yahoo, and PWC....
Apple has shared in a Newsroom post the first featured story in a series that will highlight students and teachers “using innovative technology in the classroom.” Today’s feature takes a look at the Music, Media and Entertainment Technology (MMET) program in Huntington Beach, California. Notably, the MMET program at the Huntington Beach Academy for the Performing Arts was started by Apple Distinguished Educators Jamie Knight and Michael Simmons. The school uses a variety of technology that includes Yamaha digital sound boards that work with the iPad Pro....
Patently Apple reports on a new Patent application for a Fitness center app. The app has social and gaming hooks as well as location based help modules. The idea is to augment the fitness/training experience with all of the tech surrounding mobile devices. Nike also makes an appearance in the application with a “The Nike Training Club Class” illustration. Apple granted key patents for on-the-go wireless device activation and RFID interaction (hint: E-wallet) (9to5mac....
Respawn Entertainment’s new battle royale game, Apex Legends, has been officially revealed and is now available to download on Xbox One, PS4, and PC. Perhaps the worst kept secret in the industry is Respawn’s Apex Legends, which was hinted at last year when EA revealed in an earnings call that they had their recently-acquired studio Respawn working on two games: Star Wars Jedi: Fallen Order and an unannounced title at the time....
App Annie is out today with its January 2013 index that covers revenue from mobile app sales in the App Store and on Google Play. While Apple was able to hit record revenues in December, increasing revenue by one-third during the month and growing by one-fifth from Q3 to Q4, Android posted even stronger growth by doubling revenue quarter-over-quarter. Despite stronger growth for Android, according to the report, the App Store earned 3....
With Apple’s ambitious expansion program in China well underway, the company now appears to be seeking to boost its market share in the next growth market, India. CNET reports that Apple has almost halved the price of the iPhone 5s from 44,500 Rupees ($665) to 25,000 Rupees ($370). Although India is a huge market for smartphones, it is currently quite a different market to China, suggesting that Apple needs a significantly different approach …...
According to TIME, U2’s partnership with Apple goes far beyond a free album in your iTunes library, much to the chagrin of some users. The group is reportedly working with Apple on a ‘secret project’ to rejuvenate digital music scales. Details, however, are thin on the ground. Bono is quoted as saying he is developing a new music format that will somehow inspire consumers to buy complete albums once more. Without more information, it’s impossible to tell whether this is a silly pipe dream or an actual possibility....
The Apple Arcade service was originally touted to contain exclusive titles, but the terms of that exclusivity only refer to other mobile services, which means that Apple Arcade titles can also appear on consoles and PC. Apple Arcade is a gaming subscription service that costs $4.99 a month and will give subscribers access to over one hundred games, which can be played across a number of different iOS devices. The gaming world is bracing itself for a rush of new streaming services that are attempting to become the Netflix equivalent for video games....
We reported in February that Apple acquired discovery app Chomp and was thought to be using the company’s technology to help improve the App Store and iTunes experience. We later confirmed Chomp’s CEO Ben Keighran and CTO Cathy Edwards already started working at Apple on the iTunes teams. Today, it appears Apple has shut down Chomp for Android with Chomp’s website now only listing links to iOS versions of the app, as noted by GigaOM....
Apple is ramping up its efforts to oppose legislation targeting big tech companies in the United States. As reported by Punchbowl News, Apple CEO Tim Cook has personally been calling and meeting with senators on the Senate Judiciary Committee to voice opposition to the American Innovation and Choice Online Act. As the report explains, the Senate Judiciary Committee is scheduled to meet and mark up the American Innovation and Choice Online Act on Thursday....
[UPDATE: Interview preview below…] CNBC has announced that it will have an exclusive interview with Apple CEO Tim Cook tonight on Mad Money with Jim Cramer. The sit down interview will air at 6pm ET and follows yesterday’s quarterly earnings report. Cook joined Cramer for a post-earnings interview this time last year as well to reassure investors after an earnings miss that upset Wall Street. This year it’s largely the iPhone that Apple is addressing as sales slipped year-over-year and came in slightly below Apple’s high-end estimate....
While Apple customers in major metropolitan areas are often in reach of an Apple Store when it comes time to make a device repair appointment, those outside of city centers or regions without Apple Authorized Service Providers are left with few options. To give more customers access to safe and reliable repairs, Apple today announced that it has now expanded its authorized service network to every Best Buy location in the United States....
According to Macotakara.jp, Apple has finished work on test units of a 15-inch LCD for an upcoming ultra-thin laptop from Apple. The report calls the new machine a 15-inch MacBook Air, but in all likelihood it’s a thinner 15-inch MacBook Pro. The report also says that this new MacBook Pro will lose the optical drive, which seems like the direction Apple is heading towards. The new machine as a whole was reportedly in late testing stages since July, but today’s report means Apple is already done with testing and moving towards test production of the computers....
According to multiple reports out of France, Apple is constructing a dedicated display for the upcoming Apple Watch in some upscale Paris-based retail outlets. The reports say that the size of the display is close to the length of a few small balconies and that Apple Retail Senior Vice President Angela Ahrendts has been directing the construction of the booth at retailer Galeries Lafayette on Champs Elysees. While these claims for France are still unconfirmed, sources have told us that Apple is considering constructing dedicated Apple Watch retail stores in the future if demand deems such outlets necessary…...
The Apple design chief role long held by Jony Ive is a hard one to fill, says a new report today, as so many of the core designers have left the company. Of the three options open to the company, none seem likely to provide the leadership and team buy-in required for such a high-profile position … Background British industrial designer Jony Ive developed an extremely close working relationship with Apple co-founder Steve Jobs, giving the design chief almost free reign....
Late Wednesday night, Apple quietly removed the fourth-generation iPod touch from their online store, replacing it instead with a modified version of the current generation. The new model features only a few differences from the fifth-gen, but the omissions are significant. The updated music player features a 4-inch Retina display like that found on the current model as well as a dual-core A5 processor, but lacks the rear-facing iSight and loop attachment....
